Culturally Connected

Understanding the nuances of different cultures is a big challenge for care providers. This is where Culturally Connected comes in.

Client
BC Women's Hospital & Health Centre is a Canadian hospital located in Vancouver, British Columbia, specializing in women's health programs. It is the only facility in Western Canada dedicated to the health of women, newborns, and families, and is the largest maternity hospital in the country.
Industry
Healthcare
Location
Vancouver, Canada
Size
1500

Services
Strategy
User Experience
UI Design
Web Development
Branding
The challenge

Our approach
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The Challenge

Culturally Connected is an initiative by the BC Children's and Women's Hospitals that brings together cultural humility and health literacy. The goal: to help care providers and their clients develop a shared understanding of each other's values, needs, and priorities. They asked us to design and develop their educational website.


We developed website and a warm, organic graphic style that work together with animations to really illustrate Culturally Connected's empathetic approach to its work.

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